5 Easy Ways to Write Content For Your Blog

Have you ever found yourself stuck on what to write for your blog or someone else’s blog for that matter? That’s a challenge I face all the time and it’s the reason why I do not post more often. And it’s because I honestly do not have a plan of action on what I want to write about.

So I have come up with some tips that I think will help you and me get past the “writer’s block” and have a plan of action AND a blog post schedule that will put you on the right track to becoming a successful blogger.

  1. Create a topic series or a tip series and schedule the posts on a daily basis or a weekly basis. For one topic, you could interview other experts in your industry and get some really good content to post.
  2. Create and send out a survey to your industry and see what kind of topics of interest your audience would like to hear more about. This could be a goldmine for you! I recommend SurveyMonkey to create and distribute your survey.
  3. Repurpose your old newsletter articles or reports you have written in the past. They make for great blog articles!
  4. If you are an avid Twitter user, round up your best “tweets” and formulate blog articles from those. You would be surprised what you wrote a week ago could be your best article yet!
  5. Devise a simple blog posting calendar in Outlook or Google and set reminders so you can remember that you have a blog article due.

Lastly, if you do not already use WordPress for your blog (and/or website), consider switching to their platform. I am a huge advocate of the WP product and I will be offering training to those interested in learning the system from top to bottom. If this is something that interests you, email me at aletha(at)wordpresstowebsite(dot)com and I will inform you of the training dates when they become available.


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2 Comments

  • Yelena on October 20, 2009 at 8:04 pm says...

    corner

    You are right – having a plan of action and a posting schedule will help with the writer’s block (or rather, blogger’s block). But there are other benefits as well – writing that is more focused, consistent, on-message and also less time-consuming. Developing a blog editorial calendar requires a bit of an upfront investment of time, but it’s worth it.

    The process is really straight-forward:
    1. Decide on posting frequency
    2. Select a few post types and formats to use (i.e. lists, reviews, how-to, Q&A, interview, videos, etc)
    3. Use whatever format you find most convenient (Google Calendar, Outlook Calendar, Excel table, good old weekly planner) to write ideas for the next month’s (or two) blog posts.

    I recently wrote a post about how to build a blueprint for a successful business blog – http://oneclickva.com/blueprint-for-business-blog/. It talks a bit about editorial calendar as well as about a couple other planning tools.

  • Aletha McManama on October 21, 2009 at 5:25 am says...

    corner

    You have a great point, Yelena, on how you should make your message consistent and focused. I see a number of blogs that have no real purpose or direction in the articles that are posted on them. And thanks for sharing your blog blueprint article. Very insightful!

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